ABOUT
I was able to learn the software, SketchUp, and design a rendered version of a pop-up for a furniture line by Lego and Ikea. It is life-size lego furniture for both children and adults! The pop-up I created is a street pop up in Lincoln Square that takes place in May. People can take pictures with a giant lego man and compete in a building battle for prizes which features the ease and quickness of the furniture line! I wanted the exterior to have the life-size lego pieces the furniture is made out of to highlight that extreme and prompt people to engage in the stage and activities.
Size: 55x58x20 feet
Materials: plastic, vinyl, and cardboard